Procurement teams perform deep due diligence long before they accept a meeting...

https://www.mediafire.com/file/7og9usoazuu8hrp/pdf-88159-5133.pdf/file

Procurement teams perform deep due diligence long before they accept a meeting request. They treat G2 reviews and LinkedIn presence as critical risk-mitigation tools. If your brand lacks social proof, gatekeepers view you as an unnecessary liability